A selection of billboards I have written for ING DIRECT
U.S. and Canada. One of which is framed in the CEO's office as it is one of his favourite headlines.

This is the ING DIRECT life-sized board game constructed in Philadelphia. It won an AMA Award in 2008 for Best Experiential Marketing. I both wrote and conceptualized the game.

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A selection of direct marketing ads I've written for Bell Canada.

A long copy ad I wrote for Tim Horton's Camp Day.
It was featured in Time Magazine.

A combination of billboards and POP elements
I have written for Tim Hortons.

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A selection of TV storyboard concepts I both wrote and helped develop with my art director for COOLPIX. The first introduces the consumer to the happiest cameras in the world, and the second takes the consumer on psychedelic ride with Toronto house sensation: Deadmau5.
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This is a TV storyboard I both conceptualized and wrote for Nikon's Q640 DSLR camera. It illustrates the notion of finding the beauty in everyday moments – Nikonic moments, which can only be captured on a camera as technologically advanced as this one.

These are a selection of internal Delta Hotel long copy ads I've written.

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* Please inquire about my Red Tag® radio spots. *

A selection of newspaper ads for Ontario Toyota Dealers promoting their Red Tag event.

A selection of pages I both copy-edited and designed at the National Post. The Sports Front for the World Cup (left) was
initially a mock design but was later pushed forward by the Design Editor to be used instead of her own work.